Apex Group to acquire Senasen Group.

Apex Group, a global financial services provider, agreed to acquire Senasen Group, a digital marketing platform provider. Financial terms were not disclosed. "We see frictionless digital solutions as the future for the financial services space. The Senasen platform is like a LinkedIn for the investment management space. Our global client base ranges from well-established institutional managers looking to deploy capital efficiently, to start-up funds seeking to attract new investment; no matter what stage they are at, the Senasen platform can be of benefit providing secure two-way communication. For those looking for additional support, we plan to offer outsourced platform management solutions in addition to a range of content creation and marketing support services to further enhance our single-source offering," Rosie Guest, Apex Group CMO.