Innovid, a marketing and advertising company, went public via a SPAC merger with ION Acquisition 2, a special purposes acquisition company, in a $1.3bn deal. Innovid has also secured approximately $150m of PIPE financing anchored by top-tier institutional investors including Fidelity Management and Research Company, Baron Capital Group and others including funds affiliated with ION and Phoenix Group. “Innovid is entering an exciting new chapter of growth as a public company, a major milestone that corresponds with rising adoption and demands for streaming television. As a public company, we expect that we will be able to build on our leading market position, accelerate the growth of our business, and remain the independent platform trusted by the world’s largest TV advertisers," Zvika Netter, Innovid Co-Founder and CEO. On November 30, 2021, the transaction was approved by ION shareholders.