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New Deal


Announced

Completed

MEDIA Central completed the acquisition of Offerista.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Media Agencies

Acquisition

Private

Friendly

Germany

Domestic

Single Bidder

Completed

digital marketing

Majority

Synopsis

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MEDIA Central, an operator of a media agency, completed the acquisition of Offerista, a provider of digital commercial marketing services. Financial terms were not disclosed. “Offerista Group GmbH stands for digital excellence and ideally supports us in our core business. After a long period of successful collaboration, we have now decided to become a family together – and to improve our communication of offers even further for our retail clients," Stefan Hamacher and Ingo Wienand, MEDIA Central Managing Directors.

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