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Clarus Commerce, a company specializing in building, managing and optimizing loyalty programs, completed the acquisition of PrizeLogic, a digital engagement company, from Pamlico Capital, an investment firm. Financial terms were not disclosed. “The acquisition of PrizeLogic represents an incredible opportunity to invest in proprietary technology that will allow us to offer a wider array of services, further deepen our domain expertise and continue to enhance the value proposition of our offering for our clients. We are excited to welcome and partner with a highly experienced team with a proven track record of delivering innovative, award-winning solutions to some of the most recognizable brands in the world, and we look forward to collaborating with them as we embark on our next stage of growth," Tom Caporaso, Clarus Commerce CEO.
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