Permira led a $150m Series E funding round in mParticle.

Permira, a global investment firm, led a $150m Series E funding round in mParticle, a developer of a customer data platform. The funding will support mParticle’s continued global go-to-market expansion, as well as significant R&D investment as demand for customer data infrastructure continues to accelerate. With the round, Daniel Brenhouse, Permira Principal, will join the mParticle Board of Directors. “The acceleration of customer data connectivity is helping drive the digital economy to new heights. These days, teams are trying to do more with less and the brands that are winning are focused on improving the trust quotient with their customers by creating better interactions driven by better data, privacy controls and open ecosystem approach. Our partnership with Permira and the latest funding will help us deliver the solution to these challenges, to more brands, at a rapid global scale," Michael Katz, mParticle CEO.