Announced
Completed
Financials
Sources
Tags
Domestic
Majority
Single Bidder
Friendly
United States
Acquisition
Cosmetics
Completed
Private
personal care products
Private Equity
Synopsis
American Pacific Group-backed Wellbeam Consumer Health, an ecommerce-focused consumer wellness business, completed the acquisition of TruSkin, a skincare brand with a range of high-quality, plant-powered products. Financial terms were not disclosed. “I’m proud of the strong growth and momentum we’ve had at TruSkin. I’m excited to see the brand continue to thrive under the Wellbeam Consumer Health platform with its strong expertise and capabilities across eCommerce, brand-building, product innovation – all with a focus on product quality,” Sean Beckner, TruSkin CEO.
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