RedBird Capital, Fenway Sports, Nike and Epic Games to invest in SpringHill Company at a $725m valuation.

RedBird Capital, an investment firm, Fenway Sports, a global sports, marketing, media, entertainment, and real estate platform, Nike, a sports retailer, and Epic Games, an interactive entertainment company, agreed to invest in SpringHill Company, a provider of media content, at a $725m valuation. The new investment will enable SpringHill to expand its existing businesses and explore new categories and global markets. The company said it will consider M&A opportunities and connect with the creator community. It plans to build games and other digital experiences, and work with Epic to bring new content to the metaverse.