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New Deal


Announced

Completed

Providence Strategic Growth and Advent International-backed Assembly completed the acquisition of Pascvue.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Single Bidder

e-commerce activity

Acquisition

it software

Majority

Domestic

retail trade

United States

E-commerce

Friendly

Private

Private Equity

Completed

Synopsis

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Providence Strategic Growth and Advent International-backed Assembly, a connected e-commerce software and data platform, completed the acquisition of Pascvue, an enterprise platform for e-commerce advertising, sales, and intelligence. Financial terms were not disclosed. "We are proud to join Assembly in our shared commitment to serving customers of all sizes with the most powerful software in the industry. This acquisition enables us to accelerate product innovation, commercialize industry-first capabilities, and solidify Assembly's position as the only multi-channel e-commerce software platform serving everyone from SMB's to enterprises," Melissa Burdick, Pacvue President and Co-Founder.

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