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New Deal


Announced

Completed

Spectrum Equity-backed Bitly completed the acquisition of Egoditor.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Acquisition

Completed

QR code

Software

Germany

Friendly

Cross Border

Private

Majority

Single Bidder

Private Equity

Synopsis

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Spectrum Equity-backed Bitly, a link management company, completed the acquisition of Egoditor, a company which offers software for QR code scanning & generating and mobile marketing services. Financial terms were not disclosed. “We are very excited about the acquisition because it elevates the company to another level. This is giving us a foundation to start offering new products and solutions, where we move from a single product to multiple products. We are firing on all cylinders and ready to add more fuel to the growth story,” Toby Gabriner, Bitly CEO.

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