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New Deal


Announced

Adobe to acquire ContentCal.

Synopsis

Adobe, an American multinational computer software company, agreed to acquire ContentCal, a social media and content marketing solution. Financial terms are not disclosed. "We started ContentCal knowing that the Creator Economy had the potential to fundamentally change the way people work. Today our technology is being used by some incredible businesses, entrepreneurs, and creatives. Joining Adobe is a fantastic outcome because we’re bringing our technology to a global platform and will be able to share the power of ContentCal with creators no matter where they are," Alex Packham, ContentCal CEO and Founder.

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