Announced

HomeToGo to acquire AMIVAC from SeLoger Group.

Synopsis

HomeToGo, a marketplace with a selection of vacation rentals, agreed to acquire AMIVAC, a developer of a holiday rental platform, from SeLoger Group, a provider of publicity services. Financial terms were not disclosed. “This will allow AMIVAC's customers and professional agencies to benefit from the cutting-edge technological solutions offered by HomeToGo, while offering our customers an expanded offer of unique and high-end vacation rentals. Both in France and internationally, the vacation rental market is very fragmented, but it is changing rapidly and its growth is accelerating with the first setbacks of the pandemic. The winning combination of the already high brand awareness of the AMIVAC brand and our global scale offers an incredible opportunity for our new partners and for our company, which is resolutely turned towards the future," Patrick Andrae, HomeToGo Co-Founder and CEO.

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