Procter & Gamble, a firm that manufactures and markets consumer products, agreed to acquire L Catterton-backed Tula Skincare, a manufacturer of personal care products. Financial terms were not disclosed. “When we look at our beauty strategy, we want to win in beauty in the categories we choose to play in — skin, hair and personal care, categories where the clinical performance of the products makes a difference. We want to win in the industry — in different channels and segments. Wherever we feel that there is a gap in our portfolio, then we want to close it," Markus Strobel, Procter & Gamble President of Global Skin and Personal Care.