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New Deal


Announced

Completed

Tower Arch Capital-backed SnugZ USA completed the acquisition of Sweda Company.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Private Equity

Private

Domestic

Friendly

Completed

Majority

United States

Single Bidder

consumer durables

Acquisition

Specialty Retailers

Synopsis

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Tower Arch Capital-backed SnugZ USA, a provider of an online marketplace for promotional products, completed the acquisition of Sweda Company, a supplier of promotional products. Financial terms were not disclosed. "We are honored to partner with Jim Hagan and the entire Sweda team. Sweda's innovation and commitment to serving their distributor customers has redefined what it means to deliver high quality and creative products. This next chapter of growth will be very exciting as we leverage the expertise of both businesses," David Topham, Tower Arch Capital Partner.

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