Announced
Completed
Financials
Tags
software
Acquisition
financial services
artificial intelligence
business intelligence
apps
Software
Single Bidder
United States
Completed
Majority
Private
Domestic
mobile app
Friendly
Digital Services
Private Equity
Synopsis
LLR Partners, a private equity firm, completed the investment in Sales Boomerang, a provider of automated borrower intelligence and retention software for lenders, and Mortgage Coach, a borrower conversion platform empowering lenders to educate borrowers with interactive presentations that model home loan performance over time. Financial terms were not disclosed. “LLR recognizes that empowering borrowers with home finance education represents one of the best opportunities for lenders to increase volume, improve transparency and place innovative new loan options. This investment from LLR, combined with an enhanced data partnership with Sales Boomerang, will help enable both businesses to scale more rapidly and strengthen our position as trusted platforms for our customers,” Dave Savage Mortgage Coach CEO.
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