Announced
Completed
Synopsis
Merlin Entertainments, an entertainment company, completed the acquisition of Cadbury World, a tourist attraction. Financial terms were not disclosed. “Cadbury World is a truly unique experience and since it first opened its doors in 1990, has been enjoyed by millions of families from across the UK and overseas. We want to build on the strong foundations we’ve laid so that people can continue to enjoy Cadbury World for generations to come. As we approach Cadbury’s 200th anniversary, I’m really excited by this partnership. By working with Merlin Entertainments, we will be able to bring the history and heritage of the Cadbury brand and the joy of chocolate to more and more people," Louise Stigant, Mondelez International Managing Director.
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