IDG Communications, an American media, events and research company, completed the acquisition of Selling Simplified, a sales and marketing automation company. Financial terms were not disclosed. “We were very cautious about selecting a partner that shared our culture and vision. IDG was a natural partner for our next stage of development on many fronts. We believe the union of the two companies makes us the largest provider of B2B tech leads globally and offers a dynamic approach to driving success for our clients," Michael Whife, Selling Simplified CEO.