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New Deal


Announced

Conductor to Acquire ContentKing.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Private

saas

Pending

monitoring solutions

Software

Cross Border

Single Bidder

software

Majority

Acquisition

Friendly

Netherlands

Synopsis

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Conductor, an enterprise organic marketing platform, agreed to acquire ContentKing, a real-time website auditing and monitoring solution. Financial terms were not disclosed. “Since the very beginning, we’ve been committed to building a platform that puts the success of our customers first. We’re constantly inventing new ways to help organic marketers unlock greater impact across their organizations. That’s why we’re thrilled to welcome ContentKing to Conductor. With Conductor and ContentKing joining forces, digital teams will now be able to proactively ensure constant site best practices and quick triage of any future issues. This will result in more time spent improving the overall content and digital experience, and less time fixing problems, losing revenue, and worrying about something going wrong that you didn’t know about or couldn’t previously identify,” Seth Besmertnik, Conductor CEO and Co-Founder.

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