Southern Missouri, a parent company of Southern Bank, completed a $32m merger with Fortune Financial, a parent company of FortuneBank. “We want to welcome the FortuneBank team members and customers to the Southern Bank family. We are looking forward to being a part of these growing markets in the St. Louis MSA and want to become a dependable partner for our customers there by placing an emphasis on impeccable customer service and innovative technology. We’re excited to help people do big things in and around St. Louis," Greg Steffens, outhern Missouri President and CEO.