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Accel-KKR led a $60m Series C round in Birdeye.

Financials

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Transaction Value£45m
Consideration TypeCash
Capital Owned-
Capital Bid For-
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

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United States

lead generation

Software

marketing

saas

Acquisition

Venture Capital

Private Equity

Private

Minority

Domestic

Completed

Friendly

Single Bidder

Synopsis

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Accel-KKR, a technology-focused private equity firm, led a $60m Series C round in Birdeye, a software & messaging platform for multi-location businesses. "We all expect the convenience of a digital-first experience, and that has accelerated during the pandemic. Still, local businesses have been unable to transition to digital. We want to help local businesses join the digital revolution without the hassle of complicated and costly software. We want to allow local businesses to compete and win with larger organizations. With this investment from Accel-KKR, we will make this a global movement," Naveen Gupta, Birdeye CEO.

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