Announced
Completed
Financials
Tags
Private Equity
Cross Border
Public
Privatisation
Friendly
Acquisition
Majority
product development
Information / Data Services
marketing services
United States
Single Bidder
Completed
Synopsis
Evergreen Coast, a private equity firm, and Brookfield Business Partners, a global business services and industrial company, completed the acquisition of Nielsen Holdings, a provider of marketing services, for $16bn. "Today's announcement marks an important milestone for Nielsen. We are excited for a bright future as a private company. This transaction provides significant value to our shareholders and provides the best conditions to execute on our Nielsen ONE strategy," David Kenny, Nielsen CEO.
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