Snappy Kraken completed the acquisition of Advisor Websites.

Snappy Kraken, a developer of an autopilot marketing platform, completed the acquisition of Advisor Websites, a provider of website designing and digital marketing services. Flyover Capital, FinTop Capital and Mariner Wealth Advisors supported the acquisition.Financial terms were not disclosed. “Advisors know that having a website is necessary, but very few actually benefit from what a great website can do. This is because most advisor websites are bland, undifferentiated, and disconnected from a holistic marketing strategy. With this acquisition of Advisor Websites, we intend to introduce the industry to what a truly unique, personalized, and strategic website can accomplish. It's time for advisors to stop viewing their website as a mere table stakes requirement and to start viewing it as the business growth engine it has the potential to become," Robert Sofia, Snappy Kraken CEO.