Announced
Synopsis
Sivota, a special opportunities investment vehicle, agreed to acquire a 57.5% stake in Apester, a media publishing agency, for $12m. "We are pleased with the acquisition of a majority holding in Apester. The strength of Apester's technology stack represents a significant growth opportunity. Apester's unique data capabilities allows clients to use publishers' own data without any reliance on cookies, which is in accordance with the latest evolution of online data collection methods and privacy regulations. We see this capability as a competitive advantage that will drive Apester's growth and position within the digital experience platform market," Ziv Ben-Barouch, Sivota CEO.
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