Salesforce Ventures, a multi-stage, global venture capital firm, and Battery Ventures, an American technology-focused investment firm, led a $200m series D funding round in Front, a communication hub, with participation from Sequoia Capital, Threshold Ventures and Uncork Capital. "When it comes to customer communication, technology rarely improves the relationships it’s designed to manage. Efficiencies tend to come at the cost of quality of service: the so called smart bots, the deflection techniques, the cold ticket numbers and impersonal processes. In the long run, both customers and businesses lose out. Front has taken a contrarian approach: we’re building technology that scales customer relationships without losing that human touch," Mathilde Collin, Front co-founder and CEO.