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Announced

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Vegvisir Capital-backed AIIM Group completed the acquisition of Prime Data.

Synopsis

Vegvisir Capital-backed AIIM Group, a media partner, completed the acquisition of Prime Data, a provider of sustainable marketing communication solutions. Financial terms were not disclosed. "This acquisition will enable AIIM to accelerate its omni-channel customer communication management platform vision and further fuel the growth and success of our clients to attract new clients, grow, retain, and re-engage with existing ones. Prime Data instantaneously adds data and workflow management experts to our team, increases production capacity for our respective customers, and enables us to leapfrog our efforts to provide our valued customers with sustainable carbon neutral direct mail solutions," Patrick Masset, AIIM CEO.

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