Serent Capital-backed KORE Software completed the acquisition of Sports Alliance.

Serent Capital-backed KORE Software, a software solutions povider, completed the acquisition of Sports Alliance, a digital marketing solutions provider. Financial terms were not disclosed. "We are excited to be joining the KORE Software family, with a shared company ethos and true business alignment, KORE is the perfect fit for Sports Alliance. Over the last two decades, Sports Alliance has achieved a dominant position serving European clubs, leagues, and associations. As part of the definitive global leader in the provision of data and marketing software to sports and entertainment organizations, the growth opportunities are astounding," Anthony Khan, Sports Alliance CEO.