Announced
Completed
Financials
Tags
customer experience
United Kingdom
Single Bidder
Customer Relationship Management
Completed
Majority
Private
crm solutions
Acquisition
Cross Border
Friendly
Synopsis
Assist Digital, a CRM company, completed the acquisition of a majority stake in The Valley Group, a marketing agency. Financial terms were not disclosed. "We are very satisfied with this operation, both because The Valley and its leadership team represent excellence in the Benelux market, and because this operation strengthens the Group's capabilities in sectors that are so strategic today, such as Creative Design and Marketing Automation. The Netherlands represents a very important target market for Assist Digital that, together with The Valley team, we will continue to develop with a portfolio of services even richer than the current one," Enrico Donati, Assist Digital Executive Chairman.
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