Announced
Financials
Tags
marketing
technology
United States
Single Bidder
Pending
Acquisition
Majority
Cross Border
digital marketing
Friendly
Digital Services
Private
Synopsis
Tremor International, a publicly traded advertising-technology company, agreed to acquire Amobee, a global advertising platform that optimizes outcomes for advertisers and media companies, from Singtel, a Singaporean telecommunications conglomerate, for $239m. "The acquisition of Amobee is expected to build upon Tremor International's growth strategy and proven track record of successfully integrating companies that enhance and expand the capabilities and scale of its data-driven end-to-end technology and business platform, focused on CTV and video," Ofer Druker, Tremor International CEO.
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