Swisscom Ventures, a venture capital firm, led a $17m round in xFarm Technologies, a tech company that supports and simplifies the work of 110k farms. “Digital platforms combined with the internet of things are fundamentally altering farming. The next wave of adoption is creating the foundation for producing more sustainably while coping with the challenges of climate change. We were captivated by the profound domain expertise of the founding team, impressed by the quality of customers in the food and agri-machinery sectors that have quickly integrated the product into their operations, and are excited to partner with the company. xFarm Technologies – after Ecorobotics – is our second investment in the smart agriculture domain and underlines Swisscom’s continued commitment to enable the digital transformation of the farming sector towards sustainable production," Alexander Schlaepfer, Swisscom Ventures Partner.