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Announced

Completed

One Equity Partners completed the acquisition of Gamut and CoxReps from Cox Media Group.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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digital media services

Private Equity

United States

Domestic

Completed

Media Agencies

Private

Majority

Acquisition

Friendly

Single Bidder

Synopsis

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One Equity Partners, a private equity firm, completed the acquisition of Gamut, a digital media services company, and CoxReps, a diversified, cross platform seller of local advertising, from Cox Media Group, an American media conglomerate. Financial terms were not disclosed. “We are excited to complete the acquisition of Gamut and CoxReps, which together manage more than $1.5bn in combined annual media spend, spanning both linear and connected television. Both Gamut and CoxReps are leaders in local video advertising, perfectly poised for further investment to support and grow their long-standing relationships with station group clients, CTV publishers, and agency customers," Andrew Dunn, OEP Managing Director.

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