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New Deal


Announced

WPP to acquire Passport Brand Design.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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United States

Private

Single Bidder

Pending

Friendly

Acquisition

Majority

design agency

Cross Border

Media Agencies

Synopsis

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WPP, a British multinational advertising and public relations company, agreed to acquire Passport Brand Design, a brand design agency based in Southern California. Financial terms were not disclosed. "It is a great honor to join a global team of passionate branding and business experts. Nearly twenty years ago, we founded Passport on the mission that great creative output is a result of a great team connection and respect. When the agency is happy, the client is happy. VMLY&R shares this ethos, and with the strength of its global network and WPP's vision, Passport intends to continue that mission," Natalie Taormina, Passport CEO.

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