Harris Interactive and KuRunData-backed Toluna completed the acquisition of GutCheck.

Harris Interactive and KuRunData-backed Toluna, a developer of consumer intelligence platform, completed the acquisition of GutCheck, a provider of an online qualitative market research platform. Financial terms were not disclosed. “We are thrilled to bring GutCheck into the Toluna group and add to our research capabilities in North America. Their innovative tools and methodologies will be integrated into the industry’s only end-to-end insights platform, Toluna Start. Today marks another significant step in the execution of our client-centric strategy of combining the best of technology, the best of panel, and the best of research services—all to benefit our customers," Frédéric-Charles Petit, Toluna CEO and Founder.