Hubert Burda Media-backed Immediate Media to acquire Nutracheck.

Hubert Burda Media-backed Immediate Media, an operator of a consumer-media business, agreed to acquire Nutracheck, a developer of food diary application. Financial terms were not disclosed. “We’re delighted to welcome the Nutracheck team to Immediate. Nutracheck is the UK’s leading food tracking app, and a great strategic fit for us. We can see real developmental and growth opportunities both for Nutracheck and our food business. The addition of Nutracheck, and their award winning team, accelerates Immediate’s transformation to a fully cross-platform business, significantly growing our digital subscriptions base and enhancing our skills expertise," Sean Cornwell, Immediate Platforms CEO.