Insight Partners, a global software investor, led a €13m Series A round in Buynomics, the SaaS platform to support enterprise customers with their commercial decisions, with participation from LaFamiglia, Seedcamp, Dieter von Holtzbrinck Ventures (DvH Ventures), and Tomahawk. "Buynomics provides a simulation-based pricing platform to help companies optimize revenue and profits. Large companies have typically relied on consultants or in-house solutions to drive these decisions; however, Buynomics' software solution for offer optimization generates significantly stronger ROI than consultants, empowering customers to run their own pricing simulations. Buynomics' leading technology and proven traction across markets have already made them stand out. We look forward to partnering with the Buynomics team on their growth journey to build the operating system for all commercial decisions," Max Wolff, Insight Partners Principal.