Eagle Eye Solutions completed the acquisition of Untie Nots for $45m.

Eagle Eye Solutions, a SaaS technology company, completed the acquisition of Untie Nots, a developer of a promotion personalization platform, for $45m. “The acquisition of Untie Nots will provide us with accelerated entry into the French digital promotions market, bring some of Europe’s largest grocers into the Group and add to our growing roster of US clients, providing a wealth of cross-sale opportunities. At a time when retailers are accelerating their digital promotions activities to retain and grow their customer bases, we believe Untie Nots’ gamification technology will resonate across our customer base and pipeline," Tim Mason, Eagle Eye CEO.