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Square Peg, a venture capital fund, and Wellington Management, an investment management company, led a funding round in Rokt, a provider of marketing services intended to transform the customer buying experience by bringing marketing to e-commerce, at $2.4bn valuation. "Despite broader market declines in valuations, we continue to see rapid growth in Rokt, driven by new e-commerce partners and an uplift from advertisers. This has further propelled Rokt's growth and we're pleased to see this expression of support from existing investors as Rokt looks towards an IPO," Bruce Buchanan, Rokt CEO.
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