Announced
Completed
Financials
Tags
United States
Diversified Retailers
Acquisition
Private
Private Equity
Friendly
wholesalers
Domestic
Majority
Completed
Single Bidder
Synopsis
Ad Populum, an advertising agency, completed the acquisition of Enesco, a designer and wholesaler of gifts, from Balmoral Funds, a private equity fund. Financial terms were not disclosed. “This sale further strengthens the future for Enesco, our artist partners, our thousands of independent retailers, and our valued end consumers. The winning combination of Enesco’s world class brands coupled with Ad Populum’s brands, intellectual property, and growth assets lay the foundation for another 50+ years where Enesco remains the Company for “bringing joy every day,” Todd Mavis, Enesco CEO.
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