Pinnacol Assurance-backed Cake Insure completed the acquisition of Attune Insurance from Coalition.

Pinnacol Assurance-backed Cake Insure, a digital managing general agent, completed the acquisition of Attune Insurance, an insurance company, from Coalition, a provider of cyber insurance. Financial terms were not disclosed. “In 2023 we have the opportunity to focus on our core strengths in the P&C industry and to continue delivering a tech enabled platform that unlocks a seamless commercial binding experience, robust product offering and not to mention, a world class customer care team for our agents, brokers and their small business clients. With Pinnacol we have found an investor that both shares our vision for how to create an exceptional insurance experience and has the experience and scale from being Colorado’s largest workers’ compensation provider with over 100 years of experience,” James Hobson, Attune CEO.