PSG Equity-backed Zenchef completed the merger with Formitable.

PSG Equity-backed Zenchef, an all-in-one marketing saas that helps restaurants attract customers and increase loyalty, completed the merger with Formitable, an online reservation solution for restaurants. Financial terms were not disclosed. "Our union with Formitable is the natural next step in our mission to become Europe’s champion in the restaurant tech industry. With Formitable, we share the same vision and ambition as well as the same values and deep customer and restaurant-relationship culture. Our combined companies will have a greater positive impact on the overall restaurant industry, offering an expanded range of products and services. By joining forces, we will be able to leverage our strengths and broaden our reach to become the number-one platform for restaurants and customers across Europe. We look forward to collaborating with Raymond and his team to further drive the digital transformation within the restaurant industry," Xavier Zeitoun, Zenchef CEO.