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New Deal


Announced

Completed

Topspin-backed reCommerce completed the acquisition of Firefly Buys.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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E-commerce

e-commerce

Private

Private Equity

Completed

Majority

Domestic

Single Bidder

United States

Acquisition

Friendly

Synopsis

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Topspin-backed reCommerce, a partner to consumer brands selling through Amazon, completed the acquisition of Firefly Buys, a full-service e-commerce accelerator. Financial terms were not disclosed. "We're excited to welcome Firefly and their brand partners to reCommerce. As brands are increasingly seeing Amazon and other marketplaces as vital avenues for growth, our acquisition of Firefly and its service offering increases the value we provide to our brand partners," Taylor Hamilton, reCommerce CEO.

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