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Conductor completed the acquisition of Searchmetrics.

Synopsis

Conductor, an organic marketing platform, completed the acquisition of Searchmetrics, a global provider of data, advisory programmes, and software solutions for organic search. Financial terms were not disclosed. “Searchmetrics has been a competitor almost since we started Conductor, with a strong data foundation and a powerful presence in the European market. We are excited to bring the best of what Searchmetrics does to Conductor and to our now shared customers. Our goal is for customers to greatly benefit from this acquisition through delivery of more product value on a global scale,” Seth Besmertnik, Conductor CEO and Co-Founder.

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