Announced
Completed
Financials
Sources
Tags
Majority
learning solutions
Private Equity
Acquisition
Digital Services
Friendly
Private
Single Bidder
Cross Border
Completed
digital marketing
Ireland
Synopsis
TDR Capital-backed BPP Education Group, a United Kingdom-based provider of professional and academic education, completed the acquisition of Digital Marketing Institute, a provider of digital marketing training and certifications, from Spectrum Equity, a private equity firm. Financial terms were not disclosed. "The acquisition of Digital Marketing Institute introduces a new vertical of programmes into the BPP portfolio. We are seeing an ever-increasing demand from our clients and customers that want to expand their skills in digital marketing. The acquisition of DMI will allow our customers to access market leading certified programmes, whilst allowing the BPP Education Group to expand into new geographies and markets. The highly experienced team at DMI are a great cultural fit for BPP, and we look forward to welcoming them into the BPP Education Group," Graham Gaddes, BPP CEO.
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