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New Deal


Announced

Yellow Wood Partners to acquire the North American business of Suave from Unilever.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Cosmetics

United States

Friendly

Pending

Domestic

Single Bidder

personal care

Acquisition

Private Equity

Majority

Private

Synopsis

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Yellow Wood Partners, a private equity firm, agreed to acquire the North American business of Suave, a beauty and personal care brand, from Unilever. Financial terms were not disclosed. "We are excited to have created a strong working relationship with Unilever in this transaction. Yellow Wood's intense focus on investing in and operating consumer brands led us to purchase the iconic Suave brand in North America from Unilever. We believe our extensive experience with divestitures of large and small brands from multi-national consumer branded companies such as Bayer and Reckitt will help us successfully transition and grow Suave as a focused brand in the Yellow Wood portfolio," Dana Schmaltz, Yellow Wood Partner.

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