Bridgepoint completed the acquisition of a majority stake in Equativ.

Bridgepoint, a private investment company, completed the acquisition of a majority stake in Equativ, an independent ad platform. Financial terms were not disclosed. "After three consecutive years of strong growth, our partnership with Bridgepoint is a key milestone in Equativ's history as the digital advertising industry continues to rapidly transform. Our vertically integrated platform is now uniquely positioned to offer publishers and advertisers around the world the ability to execute advertising transactions directly and efficiently, without intermediaries, in a brand-safe and transparent environment. This new chapter with Bridgepoint validates our strategy and positioning and will help to provide additional resources to accelerate our investments and achieve our ambitions," Arnaud Créput, Equativ CEO and Founder.