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Announced

Completed

MASTRY Ventures and General Catalyst completed the acquisition of a majority stake in Athletes First.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For-
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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management services

sports

recreation

Recreational Services

United States

Majority

Single Bidder

Completed

Private

Private Equity

Acquisition

Domestic

Friendly

Synopsis

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Private equity firms MASTRY Ventures and General Catalyst completed the acquisition of a majority stake in Athletes First, a football agency. Financial terms were not disclosed. "Athletes First is not simply the name of our company, it is our culture, mission, and family. MASTRY Ventures and General Catalyst are exceptional partners for us as their success is rooted in that same philosophy. This partnership will redefine the traditional continuum of representation services as we use our combined platforms and vision to help clients maximize their positive impact on families, communities, and the world," Brian Murphy, Athletes First Founder and CEO.

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