DigitalReef, a technology company in global mobile marketing and connected TV (CTV), completed the merger with Gamers Club, a video gaming matchmaking platform and community hub in Latin America. Financial terms were not disclosed. “The merger of these two leading companies illustrates the increasing prominence, relevance, and necessity of linking technology and media to gaming. I’m excited to work alongside of and continue building an industry-leading team to take advantage of this moment in time to drive Siprocal’s growth through the thoughtful pursuit of consumer engagement, monetization and immersive media experiences – in a way that, as our name suggests, enables two-way value creation with our partners and customers,” Ari Segal, Gamers Club Executive Chairman.