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New Deal


Announced

Completed

Providence Strategic Growth completed the investment in Buxton.

Financials

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Transaction Value-
Consideration TypeCash
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Capital Bid For-
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EV/EBITDA-
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Single Bidder

Completed

Friendly

United States

Private Equity

Information / Data Services

Minority

Private

Domestic

customer analytics

Acquisition

Synopsis

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Providence Strategic Growth, a growth equity firm, completed the investment in Buxton, a software-based customer analytics platform. Financial terms were not disclosed. “Since its inception nearly 30 years ago, Buxton has strived to build a reputation as a trusted innovator in analytics with market leaders across several different retail-related industries. We are excited to partner with Jim Swift and the Buxton team to build on that legacy and help drive long-term, sustainable growth in a market that we believe has significant tailwinds,” Tom Reardon, PSG Managing Director.

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