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New Deal


Announced

Completed

WPP completed the acquisition of a 30% stake in Majority.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For30%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Media Agencies

Minority

United States

Private

Cross Border

Friendly

creative agency

Acquisition

Completed

Single Bidder

Synopsis

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WPP, a communications, advertising, public relations, technology, and commerce company, completed the acquisition of a 30% stake in Majority, a creative agency. Financial terms were not disclosed. “Our first chapter was about creating fertile ground for a more diverse talent mix to do the best work of their lives. Our next chapter wants to be about expanding opportunity through scale, and with its global reach, leading capabilities and commitment to creativity, WPP is the ultimate partner to help us author it," Omid Farhang, Majority Founder and CEO.

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