Sojern completed the acquisition of VenueLytics.

Sojern, a travel marketing platform, completed the acquisition of VenueLytics, a hospitality industry platform serving independent hotels, resorts, chains, and casinos. Financial terms were not disclosed. "This is an exciting step forward for our customers as we can empower hoteliers beyond advertising alone, expanding our offerings to be a true end-to-end marketing platform." Mark Rabe, Sojern CEO.