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Announced

Rolex to acquire Bucherer.

Synopsis

Rolex, a luxury watchmaker, agreed to acquire Bucherer, a retailer of luxury watches. Financial terms were not disclosed. The watch retailer will keep its name and continue to operate independently. Its integration into the Rolex group will be effective once the competition authorities have approved the takeover transaction. This move reflects the Geneva-based brand’s desire to perpetuate the success of Bucherer and preserve the close partnership ties that have linked both companies since 1924.

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