Announced
Synopsis
ADMO Lifestyle Holding, the joint venture between Alpha Dhabi Holding PJSC and Monterock International, agreed to acquire a 92.78% stake in Ce La Vi, a rapidly growing luxury lifestyle group. Financial terms were not disclosed. “This acquisition is not just a strategic move to expand globally, but a bold statement of our vision and pace to identify and invest in brands that have a distinct market presence and transform them into world leading brands. ADMO is proceeding with utmost speed and enthusiasm, forging a robust platform of luxury, lifestyle, F&B, and entertainment brands. This acquisition not only expands ADMO’s global lifestyle presence to the east but also underscores our focus on building and nurturing a portfolio of world-dominating lifestyle brands. CE LA VI, with its unique brand essence and significant presence in key global markets, is a testament to our commitment and a valuable addition to our ever-evolving portfolio,” Petros Stathis, ADMO Vice Chairman.
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